Privacy & LGPD

123rf Privacy Policy — Your Data, Your Security

At 123rf, privacy isn't a footnote — it's central to how we operate. This policy clearly explains what we collect, why we collect it, how we use it, and how we protect your information, in full compliance with Brazil's General Data Protection Law (LGPD).

Last updated: June 2026 Brazilian Portuguese Law No. 13.709/2018 — LGPD

What This Policy Guarantees You at 123rf

Every point in this policy is designed to make it clear how we handle your data — without unnecessary technical jargon.

256-bit SSL encryption

All your information — from registration to Pix transactions — is protected with bank-grade encryption. No sensitive data is ever transmitted without protection at 123rf.

You control your data

As a data subject under the LGPD, you may access, correct, port, or request deletion of your personal data at any time through 123rf support.

No data selling

123rf does not sell or rent your personal data to third parties. Data is shared only when necessary to operate the services or when expressly required by law.

Minimal and necessary data collection

We only collect what's necessary to provide the service, verify your identity, and meet legal obligations. Nothing beyond that enters our systems without your knowledge.

Optional communications

Promotions, news, and updates from 123rf are only sent if you opt in to receive them. Unsubscribing is simple, immediate, and can be done at any time.

Full transparency

This policy uses plain language. Whenever 123rf needs to make significant changes to how data is processed, you will be notified in advance by email.

This Privacy Policy describes how 123rf (accessible at 123rf.asia) collects, uses, stores, and protects the personal information of registered users and visitors to the platform. By using any 123rf service — Sports Betting, Live Casino, slots, crash games, registration, or simply browsing — you confirm that you have read and understand this policy. We recommend reading it in full, especially the section on your rights as a data subject.

1Who We Are — The Data Controller

For the purposes of Brazil's General Data Protection Law (Law No. 13,709/2018 — LGPD), the controller of the personal data collected on this platform is the 123rf, responsible for making decisions regarding the processing of users' personal information.

123rf is a Sports Betting and online casino platform focused on the Brazilian market, offering services that include bets on football (Brasileirão Série A, Copa do Brasil, Copa Libertadores), volleyball, MMA and UFC, e-sports, and basketball, as well as Live Casino, slots, and crash games. All financial transactions are conducted in BRL (R$), with Brazilian payment methods such as Pix, boleto bancário, credit and debit cards, Mercado Pago, PicPay, and TED transfers via Nubank, Itaú, Bradesco, and Banco do Brasil.

For questions, requests, or to exercise rights related to this policy, please contact us at: suporte@123rf.asia.

2Personal Data We Collect

123rf collects the following types of personal data, always on the basis of a legitimate purpose proportionate to the service provided:

Category Examples of data collected
Registration data Full name, CPF, date of birth, email address, mobile number
Verification data (KYC) Copy of a government-issued ID (RG or CNH), proof of address, selfie for facial verification
Financial data Pix key, credit/debit card details (tokenized), deposit and withdrawal history, payment methods used
Platform usage data Betting history, casino games used, browsing preferences, access times
Technical Data IP address, browser type and version, operating system, device identifier, cookie data
Communications Support interaction records via chat, email, or WhatsApp, and requests submitted to 123rf support
123rf does not collect payment data in plain text. Card information is processed directly by certified payment intermediaries and stored in tokenized format, never accessible to internal staff.

3How We Collect Your Data

123rf collects personal information in three main ways:

  • Directly from you: when you create an account, fill out the registration form, make a deposit via Pix or another method, submit documents for identity verification, or contact 123rf support.
  • Automatically during use: when you browse the platform, place bets, play at the casino, or interact with any feature, we collect technical data such as IP address, device type, and usage patterns through cookies and similar technologies.
  • From authorized third parties: in specific identity verification or fraud prevention situations, 123rf may consult databases from certified partners — always on an appropriate legal basis and proportionate to the platform's security requirements.

4How We Use Your Data

Data collected by 123rf is used exclusively for the purposes described below. It is never used for commercial purposes with third parties or to monetize personal data:

  • Service provision: create and manage your account, process deposits via Pix, boleto, and card, record bets and winning payments, and operate the live casino and other platform products.
  • Identity verification (KYC/AML): confirm that you are 18 or older, verify the authenticity of the documents provided, and prevent fraud, money laundering, and misuse of the platform.
  • Account security: detect suspicious access, unauthorized login attempts, and behavior indicating a potential security breach.
  • Compliance with legal obligations: comply with requirements from competent authorities, respond to court orders, and meet regulatory obligations applicable to the online betting sector.
  • Ongoing product improvement: analyze usage patterns in aggregate, anonymized form to improve the platform experience, fix technical issues, and develop new features.
  • Communication: send notifications about your account, changes to terms or policies, and — if you choose to receive them — updates on 123rf promotions and news. Promotional communications are always optional and easy to unsubscribe from.
  • Responsible gambling: monitor behavioral patterns that may indicate problematic use of the platform, in line with our user protection obligations.

5Legal Basis for Processing (LGPD)

All personal data processing carried out by 123rf is grounded in one of the legal bases established by the LGPD. The main bases we rely on are:

  • Performance of a contract (art. 7, V): processing is necessary to provide the services you signed up for when creating your 123rf account — betting, payments, support, and all platform features.
  • Compliance with a legal obligation (art. 7, II): certain data must be processed to comply with legal and regulatory requirements, such as anti-money laundering rules and age verification.
  • Legitimate interest (art. 7º, IX): for platform security, fraud prevention, product improvement, and institutional communications, provided these interests do not override your fundamental rights.
  • Consent (art. 7, I): for sending promotional communications and marketing, processing only takes place with your express consent, which can be withdrawn at any time.
You have the right to question the legal basis used for any specific processing of your data. Contact 123rf at suporte@123rf.asia for more information.

6Data Sharing with Third Parties

123rf does not sell, rent, or trade your personal data to third parties. Data sharing occurs only in the situations below, always with appropriate contractual safeguards:

  • Payment processors: to process deposits via Pix, boleto bancário, credit/debit card, Mercado Pago, PicPay, and TED transfers, we share only the data strictly necessary with the financial intermediaries that handle each transaction. These partners are bound by contracts requiring the same level of data protection that 123rf maintains.
  • Casino game providers: to operate the live casino, slots, and crash games, minimal technical data is shared with software providers solely to enable the gaming experience.
  • Identity verification services (KYC): certified partners that support document verification and fraud prevention. These services process data under our instructions and do not use it for any other purpose.
  • Technology infrastructure: cloud, hosting, and security providers that support the platform's operations. All are bound by data processing agreements compatible with the LGPD.
  • Competent authorities: when required by law, court order, or regulation applicable to the online betting sector, we may be compelled to share information with government or regulatory authorities.

Any new sharing that falls outside the categories above will be communicated to you in advance and will only take place with your explicit authorization, where required by the LGPD.

7Cookies & Tracking Technologies

123rf uses cookies and similar technologies to ensure the platform functions correctly, personalize your experience, and analyze usage patterns in aggregate form. The types of cookies we use are:

  • Essential cookies: required for the platform's core functionality — keeping your session active, processing bets, and securing login. These cannot be disabled without affecting your ability to use the services.
  • Preference cookies: store your language, display, and other preferences so you do not have to reset them each time you log in.
  • Analytics cookies: collect aggregated and anonymized data on how users navigate the platform, helping 123rf identify technical issues and improvement opportunities. The data generated does not allow for individual identification.
  • Security cookies: used to detect suspicious behavior, prevent fraud, and protect the integrity of 123rf user accounts.

You can manage your non-essential cookie preferences through your browser settings. Disabling essential cookies may affect the functioning of critical platform features, such as the login process and bet confirmation.

123rf does not use cookies to track your activity on other sites outside the platform. Our use of cookies is limited to the 123rf.asia environment.

8Data Security

123rf takes the protection of your information seriously. We have implemented multiple layers of technical and organizational security to reduce the risk of unauthorized access, data loss, or data leaks:

  • 256-bit SSL encryption on all data transmissions between your device and 123rf's servers.
  • Secure storage on servers with physical and logical access controls, periodic audits, and continuous monitoring for suspicious activity.
  • Financial data tokenization: credit card details and Pix keys are stored in tokenized format, not directly accessible to 123rf's internal team.
  • Role-based access control: only staff with a specific business need can access sensitive personal data, and all access is logged and auditable.
  • Two-factor authentication: available for users who want to add an extra layer of protection to their 123rf account.
  • Threat monitoring: automated systems detect unauthorized access attempts, data leaks, and anomalous behavior in real time.

In the event of a security incident that may affect your personal data, 123rf will notify the affected data subjects and the Autoridade Nacional de Proteção de Dados (ANPD) within the timeframes and in the manner required by the LGPD.

Despite all the controls we have in place, no digital system is 100% breach-proof. You play an important role too: use a strong, unique password for your 123rf account, never share it with anyone, and contact support immediately if you suspect unauthorized access.

9Data Retention & Deletion

123rf retains your personal data for as long as necessary for the purposes that justified its collection, in compliance with applicable legal retention periods. The general retention criteria are:

  • Active account: while your account is active on 123rf, all data related to registration, betting history, and financial transactions is retained to provide the service.
  • After account closure: identity and financial transaction data are retained for the minimum period required by applicable Brazilian law for the sector — generally five years from account closure — for audit purposes, compliance with regulatory obligations, and anti-money laundering requirements.
  • Cookie and browsing data: retained for up to 12 months from collection, except where required for security purposes and incident investigation.
  • Support communications: support records are retained for up to 24 months for quality and traceability purposes.

Once the applicable retention period has elapsed, your data is securely deleted or anonymized so that the data subject can no longer be identified. You may request early deletion of data not subject to a legal retention obligation by emailing suporte@123rf.asia.

10Your Rights as a Data Subject (LGPD)

The LGPD grants you a set of rights regarding your personal data processed by 123rf. You may exercise any of them at any time, free of charge, by emailing suporte@123rf.asia:

Right of access

Request confirmation that 123rf processes your data and receive a full copy of the information we hold about you, including what data, for what purposes, and for how long it is retained.

Right to correction

If any information registered on 123rf is outdated, incomplete, or incorrect, you have the right to request an immediate correction. Incorrect data can also be updated directly in your account settings.

Right to deletion

You may request the deletion of data processed on the basis of your consent. Data subject to a legal retention obligation cannot be deleted before the deadline, but 123rf will inform you exactly which data must be kept and for how long.

Right to data portability

Request your data in a structured, machine-readable format for transfer to another controller, as regulated by the ANPD. 123rf fulfills portability requests within 15 business days.

Right to object

You may object to data processing based on legitimate interest, such as the sending of promotional communications. You can unsubscribe from marketing emails via the link in any communication or by contacting 123rf support.

Right to information

At any time, you may request clear information about which public or private entities 123rf has shared your data with, the purpose of each sharing, and the safeguards applied.

11Minors

123rf services are intended exclusively for individuals aged 18 and over. The platform does not intentionally collect personal data from minors. The registration process includes date-of-birth verification and, where there is reason for suspicion, documentary proof of age.

If you are a parent or legal guardian and believe that someone under 18 has created an account at 123rf, please contact us immediately at suporte@123rf.asia. The account will be suspended and the minor's data will be deleted as soon as the situation is confirmed, in accordance with the LGPD and Brazil's Child and Adolescent Statute (ECA).

123rf takes the protection of minors very seriously. Any indication that the platform is being used by someone under age is treated as the highest priority by our compliance team.

12International Data Transfers

Due to the international nature of the technology infrastructure supporting 123rf, some of your data may be processed on servers located outside Brazil. When this occurs, 123rf applies the following safeguards:

  • Transfers are made only to countries or organizations that offer an adequate level of data protection, as assessed by the ANPD or under specific contractual clauses.
  • Data processing agreements with all international vendors that impose obligations equivalent to those required by the LGPD.
  • Data transfer minimization — only what is strictly necessary to provide the service is processed outside Brazil.

You may request information about any international transfers involving your data and the safeguards applied in each case by emailing suporte@123rf.asia.

13Changes to this Privacy Policy

123rf may periodically update this Privacy Policy to reflect changes in data processing practices, updates to Brazilian law, or improvements to our security processes. The "last updated" date at the top of this page indicates when the current version took effect.

For significant changes that materially affect your rights or the processing of your data, 123rf will notify registered users by email at least 15 calendar days before the changes take effect. Continued use of the platform after the effective date of the changes constitutes acceptance of the updated policy.

Previous versions of this policy are available upon request at suporte@123rf.asia for reference or dispute purposes.

14Contact, DPO & Complaints

To exercise your rights as a data subject, clarify questions about this policy, or file complaints related to the handling of your personal information, contact 123rf through the channels below:

  • DPO (Data Protection Officer) email: suporte@123rf.asia
  • Live chat: available directly on the 123rf.asia platform, 24 hours a day, 7 days a week
  • WhatsApp: available to registered and verified users

123rf is committed to responding to personal data requests within 15 business days of receipt. For more complex requests requiring in-depth review, this period may be extended, with prior notice to the data subject.

If you believe your rights as a data subject have not been adequately addressed by 123rf, you have the right to file a complaint with the Autoridade Nacional de Proteção de Dados (ANPD), the authority responsible for overseeing LGPD compliance in Brazil.

Before contacting the ANPD, we recommend trying to resolve the matter directly with 123rf at suporte@123rf.asia. Our team is committed to responding to any privacy-related request with transparency and speed.
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Privacy Questions at 123rf

No. 123rf does not sell, rent, or trade your personal data to third parties for any purpose. Data sharing occurs only with partners that enable the platform's services to function — such as payment processors for Pix and cards, and casino game providers — always under contracts that impose the same data protection obligations that 123rf upholds internally.

You may request deletion of your personal data at any time by emailing suporte@123rf.asia, providing your registered CPF and the type of request. 123rf will respond within 15 business days. Data subject to legal retention obligations — such as financial transaction records, which Brazilian law requires to be kept for up to five years — cannot be deleted before that period expires, but our team will inform you exactly which data must be retained and for how long.

Yes, at any time. Every marketing email sent by 123rf includes an unsubscribe link in the footer. You can also request removal through 123rf support via live chat or email. Unsubscribes are processed within 48 hours. Please note: opting out of marketing emails does not affect important account communications, such as withdrawal confirmations or security alerts.

Pix information used for deposits and withdrawals is stored in tokenized form — meaning it is kept in a format that does not expose real data to direct access by 123rf's internal team. Pix transactions are processed by certified financial intermediaries that comply with Banco Central do Brasil regulations. The Pix key linked to your withdrawal is kept on file to speed up future transactions, but can be changed or removed by support at any time.

After account closure, 123rf retains the data necessary to meet legal obligations — generally, financial transaction history for up to five years, as required by applicable sector regulations. Data not subject to this obligation is deleted or anonymized. You will receive an email confirmation detailing which data is retained, for how long, and on what legal grounds. To request a copy of your data before closure, contact suporte@123rf.asia.

In the event of a security incident that may affect your personal data, 123rf will notify the affected data subjects by email, with information about what occurred, which data was involved, the potential risks, and the steps taken to contain and remediate the situation. The Autoridade Nacional de Proteção de Dados (ANPD) will also be notified within the timeframes required by the LGPD. Transparency in the event of an incident is a non-negotiable commitment of 123rf.
Your data protected, your fun guaranteed

Privacy sorted? Create your 123rf account and bet with confidence.

Sign up, deposit via Pix from R$ 20.00, and get up to R$ 500.00 in bonus funds to kick off your experience with football, volleyball, MMA, e-sports, or the live casino. All backed by the data protection you just read about.

Bet responsibly

Sports Betting is entertainment. Never bet amounts that put your essential expenses at risk. 123rf offers deposit limit tools, temporary self-exclusion, and support for anyone who needs a break.

Responsible gambling tools
Terms and Conditions

This Privacy Policy supplements the 123rf Terms and Conditions. We recommend reading both documents before creating your account or using any of the platform's services.

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