Privacy & LGPD
At 123rf, privacy isn't a footnote — it's central to how we operate. This policy clearly explains what we collect, why we collect it, how we use it, and how we protect your information, in full compliance with Brazil's General Data Protection Law (LGPD).
Our commitments
Every point in this policy is designed to make it clear how we handle your data — without unnecessary technical jargon.
All your information — from registration to Pix transactions — is protected with bank-grade encryption. No sensitive data is ever transmitted without protection at 123rf.
As a data subject under the LGPD, you may access, correct, port, or request deletion of your personal data at any time through 123rf support.
123rf does not sell or rent your personal data to third parties. Data is shared only when necessary to operate the services or when expressly required by law.
We only collect what's necessary to provide the service, verify your identity, and meet legal obligations. Nothing beyond that enters our systems without your knowledge.
Promotions, news, and updates from 123rf are only sent if you opt in to receive them. Unsubscribing is simple, immediate, and can be done at any time.
This policy uses plain language. Whenever 123rf needs to make significant changes to how data is processed, you will be notified in advance by email.
This Privacy Policy describes how 123rf (accessible at 123rf.asia) collects, uses, stores, and protects the personal information of registered users and visitors to the platform. By using any 123rf service — Sports Betting, Live Casino, slots, crash games, registration, or simply browsing — you confirm that you have read and understand this policy. We recommend reading it in full, especially the section on your rights as a data subject.
For the purposes of Brazil's General Data Protection Law (Law No. 13,709/2018 — LGPD), the controller of the personal data collected on this platform is the 123rf, responsible for making decisions regarding the processing of users' personal information.
123rf is a Sports Betting and online casino platform focused on the Brazilian market, offering services that include bets on football (Brasileirão Série A, Copa do Brasil, Copa Libertadores), volleyball, MMA and UFC, e-sports, and basketball, as well as Live Casino, slots, and crash games. All financial transactions are conducted in BRL (R$), with Brazilian payment methods such as Pix, boleto bancário, credit and debit cards, Mercado Pago, PicPay, and TED transfers via Nubank, Itaú, Bradesco, and Banco do Brasil.
For questions, requests, or to exercise rights related to this policy, please contact us at: suporte@123rf.asia.
123rf collects the following types of personal data, always on the basis of a legitimate purpose proportionate to the service provided:
| Category | Examples of data collected |
|---|---|
| Registration data | Full name, CPF, date of birth, email address, mobile number |
| Verification data (KYC) | Copy of a government-issued ID (RG or CNH), proof of address, selfie for facial verification |
| Financial data | Pix key, credit/debit card details (tokenized), deposit and withdrawal history, payment methods used |
| Platform usage data | Betting history, casino games used, browsing preferences, access times |
| Technical Data | IP address, browser type and version, operating system, device identifier, cookie data |
| Communications | Support interaction records via chat, email, or WhatsApp, and requests submitted to 123rf support |
123rf collects personal information in three main ways:
Data collected by 123rf is used exclusively for the purposes described below. It is never used for commercial purposes with third parties or to monetize personal data:
All personal data processing carried out by 123rf is grounded in one of the legal bases established by the LGPD. The main bases we rely on are:
123rf does not sell, rent, or trade your personal data to third parties. Data sharing occurs only in the situations below, always with appropriate contractual safeguards:
Any new sharing that falls outside the categories above will be communicated to you in advance and will only take place with your explicit authorization, where required by the LGPD.
123rf uses cookies and similar technologies to ensure the platform functions correctly, personalize your experience, and analyze usage patterns in aggregate form. The types of cookies we use are:
You can manage your non-essential cookie preferences through your browser settings. Disabling essential cookies may affect the functioning of critical platform features, such as the login process and bet confirmation.
123rf takes the protection of your information seriously. We have implemented multiple layers of technical and organizational security to reduce the risk of unauthorized access, data loss, or data leaks:
In the event of a security incident that may affect your personal data, 123rf will notify the affected data subjects and the Autoridade Nacional de Proteção de Dados (ANPD) within the timeframes and in the manner required by the LGPD.
Despite all the controls we have in place, no digital system is 100% breach-proof. You play an important role too: use a strong, unique password for your 123rf account, never share it with anyone, and contact support immediately if you suspect unauthorized access.
123rf retains your personal data for as long as necessary for the purposes that justified its collection, in compliance with applicable legal retention periods. The general retention criteria are:
Once the applicable retention period has elapsed, your data is securely deleted or anonymized so that the data subject can no longer be identified. You may request early deletion of data not subject to a legal retention obligation by emailing suporte@123rf.asia.
The LGPD grants you a set of rights regarding your personal data processed by 123rf. You may exercise any of them at any time, free of charge, by emailing suporte@123rf.asia:
Request confirmation that 123rf processes your data and receive a full copy of the information we hold about you, including what data, for what purposes, and for how long it is retained.
If any information registered on 123rf is outdated, incomplete, or incorrect, you have the right to request an immediate correction. Incorrect data can also be updated directly in your account settings.
You may request the deletion of data processed on the basis of your consent. Data subject to a legal retention obligation cannot be deleted before the deadline, but 123rf will inform you exactly which data must be kept and for how long.
Request your data in a structured, machine-readable format for transfer to another controller, as regulated by the ANPD. 123rf fulfills portability requests within 15 business days.
You may object to data processing based on legitimate interest, such as the sending of promotional communications. You can unsubscribe from marketing emails via the link in any communication or by contacting 123rf support.
At any time, you may request clear information about which public or private entities 123rf has shared your data with, the purpose of each sharing, and the safeguards applied.
123rf services are intended exclusively for individuals aged 18 and over. The platform does not intentionally collect personal data from minors. The registration process includes date-of-birth verification and, where there is reason for suspicion, documentary proof of age.
If you are a parent or legal guardian and believe that someone under 18 has created an account at 123rf, please contact us immediately at suporte@123rf.asia. The account will be suspended and the minor's data will be deleted as soon as the situation is confirmed, in accordance with the LGPD and Brazil's Child and Adolescent Statute (ECA).
Due to the international nature of the technology infrastructure supporting 123rf, some of your data may be processed on servers located outside Brazil. When this occurs, 123rf applies the following safeguards:
You may request information about any international transfers involving your data and the safeguards applied in each case by emailing suporte@123rf.asia.
123rf may periodically update this Privacy Policy to reflect changes in data processing practices, updates to Brazilian law, or improvements to our security processes. The "last updated" date at the top of this page indicates when the current version took effect.
For significant changes that materially affect your rights or the processing of your data, 123rf will notify registered users by email at least 15 calendar days before the changes take effect. Continued use of the platform after the effective date of the changes constitutes acceptance of the updated policy.
Previous versions of this policy are available upon request at suporte@123rf.asia for reference or dispute purposes.
To exercise your rights as a data subject, clarify questions about this policy, or file complaints related to the handling of your personal information, contact 123rf through the channels below:
123rf is committed to responding to personal data requests within 15 business days of receipt. For more complex requests requiring in-depth review, this period may be extended, with prior notice to the data subject.
If you believe your rights as a data subject have not been adequately addressed by 123rf, you have the right to file a complaint with the Autoridade Nacional de Proteção de Dados (ANPD), the authority responsible for overseeing LGPD compliance in Brazil.
Frequently asked questions
Sports Betting is entertainment. Never bet amounts that put your essential expenses at risk. 123rf offers deposit limit tools, temporary self-exclusion, and support for anyone who needs a break.
Responsible gambling toolsThis Privacy Policy supplements the 123rf Terms and Conditions. We recommend reading both documents before creating your account or using any of the platform's services.
Read Terms & Conditions